Showing posts with label eap cost-benefits. Show all posts
Showing posts with label eap cost-benefits. Show all posts

Friday, October 14, 2011

Reducing Absenteeism: Yeah, EAPs Do That Dummy!

There is a old threat to productivity rearing its ugly head in a new way - absenteeism. Before you say, "no kidding, Dan!", get this: The Washiongton Business Group Health ten years ago released a report, "Staying at Work" Report. It said, "properly targeted and executed disability and absence management programs can, in fact, produce real gains." They cite approaches that fail to mention EAPs in any way.  I just do not understand this!

The ongoing interest in absenteeism problems stems from a survey conducted showing 78% of human resource managers believe the main cause of absenteeism is a belief that those who skip out of work believe they are entitled to time off. This is extremely interesting.

The second most cited reason was a lack of supervisor involvement as a catalyst to discourage worker absenteeism. This has EAP solutions written all over it.
There is no way to discover the occurrence rate of personal problems to the degree that they affect absenteeism through a survey of human resource managers like the one conducted by this Blue Ribbon group. Superimpose this fact on top of the empirically-based research paid for by EAPA members dues and conducted by Linda LaScola Research sometime around 1992-3?, which found that human resource managers don't know how to use EAPs efficiently, and you got yourself a real case for EAPs coming to the rescue.
The obvious problem: EAPs are not being used as management tools in American companies as they were in the 70's. Instead, they are seen as counseling programs predominantly for self-referral. Nothing in this research, and nothing in any article reporting it, ever mentioned anything about EAPs! However, in the 1970's the WBGH was a high-powered elite group that played a significant role in promoting the establishment of EAPs in Fortune 500 companies. (I suspect most of the folks at WBGH from 70's are retired. This might explain their institutional memory loss. That, combined with about 33 HR journals telling everyone that an EAP is something run by a managed care company with an 800#.)

What to do:  Help spearhead an absenteeism management program that puts the EAP front and center. Consider new training, and ask the organization to give you access to their absenteeism report. Watch your EAP utilization spurt up. Let me know if they blow you off. I would love to know why. "EAPs don't do that" might be the key reason -- like they know what EAPs do better than you do! I have seen this a million times. You open your mouth at meeting, and someone says, "EAPs don't do that". Where does this stuff come from?

Do you have a newsletter for employees? If you do not, let prove something to you. You're utilization rate will go up 20% annualized with a monthly EAP newsletter (2 pages--never four!) or if it does not, I will publicly apologize in this blog at the end of a free three month trial.

So, let me send you a free trial. Don't worry, I will not chase you down waving a bill at you. Go here for it.

Monday, March 14, 2011

Small Business EAPs: Last Frontier for Employee Assistance?

One of the anomalies characterizing employee assistance services to small business is that, in comparison with large businesses, the small ones may well use those services less frequently. However, the services may nonetheless be immensely more crucial to small business survival. Within this truism is a decades old marketing dilemma for EAPs. Marketing EAPs to small business is not an easy task.

How do you convince a small business of say 40 employees to pay a reasonable fee for a proactive, high-touch EAP when the EAPs success will be likely be unable to demonstrate that disaster X or crisis Y never occurred? It is easier to intuitively convince a company with 5,000 employees that the EAP probably had an impact on X and Y, especially if records of the past can be compared with those going forward. This eap cost-benefit proof is a tougher challenge.

The answer to this problem must lie in a presentation that includes cost-benefits, reduction in financial risks, and removal of stress experienced by the business owner/decision maker all of which are included in a presentation tailored to small businesses. I will begin discussing these factors in this blog and also discuss other "influencers" in the decision-making process toward the goal of motivating the decision maker to invest in effective employee assistance services.